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Could MMA Blogs Pick Up The Slack Of Mainstream Media?

Once upon a time, for a UFC event slated to take place in Newark, NJ, I contacted a few of my local newspapers to see if they would be interested in having me cover the show (UFC 78) for their publication. In return, I would finally be able to earn a press credential to a Zuffa-operated event, as their “no internets” policy remained in full effect.

Long story short, no publication was interested in having someone cover mixed martial arts, and I watched the lackluster show on a projection screen at Hooters. Flash forward about a year and a half later to Steve Cofields latest bit on Cagewriter, which highlights how UFC events are receiving less mainstream media coverage than ever- which can at least in some part be attributed to the difficult economic period our country currently finds itself in. It makes sense: Less money for newspaper staff equals less reporters covering the UFC’s shows. Hell even my hometown paper, The Philadelphia Inquirer, recently filed for bankruptcy.

It’s a tough time for a lot of people these days, including yours truly who was also the victim of company layoffs not too long ago. However such cutbacks in the mainstream media universe nonetheless further support the case for fine online media outlets (like the one you’re reading right now) to possibly earn a credential or two for the next UFC event. Hey, it could happen…

Personally, I don’t expect the UFC’s press office to be contacting me any time soon with the promise of a credential and a free tote bag at the gate. Generally speaking, I’m happy enough getting credentialed for most every other promotion that isn’t the UFC. I feel that eventually, whether the mainstream media is well represented or not, that Dana and crew will come to their senses and open up the door to a select few “keyboard warriors” who know a heck of a lot more about the UFC and MMA as a whole than our print, radio and television counterparts. The bottom line is that dozens of empty press chairs at any UFC event is truly a disgrace given the amount of competent, dedicated people out there who could be filling in for those laid off or uninterested. Perhaps the tide is finally turning…


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