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Luke Rockhold has had a couple of setbacks in the Octagon over the last couple of years, but the former UFC champ’s modelling career seems to be doing just fine.

Recently Polo Ralph Lauren announced that Rockhold is the “new face” of the company’s Polo Blue fragrance.

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The news comes a couple of weeks after Rockhold was KO’d by Yoel Romero at UFC 221 in Australia. The fight marked the second time in Rockhold’s last three bouts that he’s been knocked out. In 2016, Michael Bisping avenged a previous loss to Rockhold by KO’ing him in the opening round at UFC 199.

It’s not clear yet what’s next for Rockhold in terms of MMA. Prior to UFC 221, however, he talked about moving to light-heavyweight in the near future.